Posts Tagged ‘ the one who got away ’

Back from Hiatus

Sorry for abandoning my readers for the last few months. I got distracted with a number of, mostly music related, other things and the blog suffered the brunt of it. In the time since my last post I have played a few shows in Manhattan and Brooklyn, officially started Chi Guy Entertainment as a service provider for independent artists, and am in the process of learning how to be an audio engineer. Starting today the blog is back up and running so expect regular posts in the future.

A Few Updates

  • The yet to be finished Classical Movement pt. 2 Mixtape has become more of a full album, and instead of using instrumentals from famous classical era hip hop songs, I will be producing an entire album of original material inspired by that era. I have spent too much time and effort on writing great material that it would be a shame to waste it on instrumentals ripped off of Youtube.
  • I have also begun work on another project called “Once You Pop…” under the pseudonym Larry Poppins. It will go in a completely different from The Classical Movement as I experiment with more dance music and electronic components.
  • Chi Guy Entertainment’s website is up and running after months of back and forth with my design team. Here is a link to the site: www.chiguyent.com. The site is pretty basic now but it gets the main point across quickly. We recently had our first client, a band called Graphyt Blimp who wanted a logo designed.
  • Although progress has slowed a bit since I have been learning how to produce (rather than writing new material), there hasn’t been many new fans or services to report. But stay tuned for stats from the past couple months. One of my greatest successes has been the music video for The One Who Got Away. To date it has 7,876 views!
  • I am working towards booking a Chi Guy summer concert series to showcase independent hip hop around New York and promote the company. More on that to come…

Making Moves Week 3 (pt. 2)

This week I focused on expanding upon the initial fan base I built during my first two weeks, and keeping my name on peoples’ minds by maintaining a steady flow of material. I’m planning a major music video project for “The One Who Got Away,” which is scheduled to shoot in a month. Props to Emmett Adler for directing the project, he’s got production team of film majors from BU helping out with the video. I’m hyped.

I’m also organizing a promotional campaign around my mixtape and album coming out in the next months. I’ve asked an old friend from Chicago who is skilled with Photoshop to design the material for the campaign. I’m planning on taking 50-60 photos this week and hope to have videos as well, all with a political theme around me running for Trash Man of Brooklyn.

Key moves:

Facebook Artist Page

  • My artist page has become the place where I acquire new fans and where I direct people I meet outside of facebook. Thanks to ReverbNation’s Band Profile app I have an easy and customizable way for fans to listen to music, and see photos, and videos. At the same time, it’s on facebook where everyone already has a profile (unlike ReverbNation, Myspace or Twitter).
  • The “like” button is very effective because people are making an effort to follow you and share it with their friends, yet they don’t have to go too far out of their way to click that they “like” an artist. It is much more meaningful than a Myspace friend or a Twitter follower to me.

Myspace

  • I use Myspace as a place to stream my music through my ReverbNation player, and view my feed. Other than that there is a lot of open space left over to promote my music, etc. I placed a banner linking back to my ReverbNation site, and I placed an ad for Headliner.fm that earns me band bucks to spend on promotions.

ReverbNation

  • I have been working on building up a solid email list, but for so many people I have as contacts on fb or elsewhere I don’t actually have their email addresses. Right now my list includes 40.
  • Networking with other artists on Reverb has been cool. Because I can listen to artists in NY who are at a similar chart position I feel like a few collabo’s may come out of this.

As for Twitter, I’ve kind of neglected it. No disrespect to Twitter, I’m just not as familiar with it, so I have been putting it off. I am definitely looking to get more tweetery going in the future though.

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